Last 5 April 2025, SLU Marketing Mixers (MM), together with the Community Extensions and Outreach Program Office (CEOPO), officially launched its Mission Chikiting: Uplifting the Next Generation — a one-month community outreach program intended to empower children’s development in the city by supporting their growth and ensuring long-term sustainability through hands-on community care that maintains involvement, builds lasting connections, and provides beneficial initiatives.
Weekly visitations for a month will be conducted in order to ensure continuous support among the children. During the first visit, 15 sets of school supplies were donated to them to support their academic needs. More necessities, along with programs and activities will be provided for them over the next three weeks the nurture their well-being. The organization aims to reach different communities in Baguio every semester. For this term, the beneficiaries are children residing beside the Baguio Dumpsite at Barangay Dontogan, Baguio City.
This initiative accomplishes Sustainable Development Goal 3 (Good Health and Well-being) by improving children’s overall well-being by means of community involvement and support. In addition, it also helps achieve Sustainable Development Goal 10 (Reduced Inequalities) by giving underprivileged kids equal opportunities, thus bridging the gap for education, care and assistance.
The program is in partnership with The Compassion Company, a non-profit organization that serves the least, the lost, and the left out within Baguio City and beyond.
